Questions:
- In what way do you differ from your competition?
- Please write the exact name as you would like to appear in your logo.
- Do you have specific images or icons that you wish or do not wish to be in your logo?
- Do you have any colour preferences or any existing colours you want in your logo?
- What attributes of your business would you like your logo to reflect?
- What is the overall message you want to convey to your target audience?
- Who are your main competitors? Please list their websites if possible – What are your thoughts about their logos? How do you want your logo to differ from their logos?
- Do any existing logos appeal to you & why? If so, please provide a link or attach a picture of each logo.
- Who is your target market? Be very specific.
- If your customer came away with just two thoughts about your business what would you want them to be?
- Please supply a brief description of the design you have in mind and any other information that would be useful.